Avenues of Income - Guest Blogger Joe Engel, Luck-E Holsteins
Holstein World: How heavily do you rely on foreign sales of embryos? How do you reach buyers locally and abroad?
Joe Engel: In the past couples years we have started to export a lot more embryos than we used to. This has helped us be able to expand our flushing program so we can increase the size of our main cow families.
Advertising has helped build our embryo market. Our website has been the most beneficial, and show placings have helped too. As far as selling genetics in the U.S., word of mouth accounts for most sales. That’s why we are very happy when we see animals from our farm do well for others.
