Holstein World: What are some of the key elements of your current marketing and merchandising program that have proven the most effective?

Mark & Stephanie: The recent design of our website and the use of Holsteinworld.com has really increased our visibility. Being in the west isolates us from “Holstein traffic”. The connections we have made via our website have really been beneficial. We have met and talked with people from all over. It is really paid for itself as well as made it a lot of fun! It also really pays to be active in your local and state associations.

Holstein World: For a look at the Premium Farms website, visit www.premiumfarms.net.

This entry was posted on Wednesday, February 7th, 2007 at 9:06 am by sschmidt and is filed under Guest Blogger Series. Hits for this post:1300 You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.